Massive ‘land and expand’ win for Enzen

Enzen approached us when SGN came to market across 4 Lots, primarily to defend their wallet share in 1 of those Lots. Enzen made a grab for all four as an expression of appetite. On the kick off call, their Executive said that was purely tactic. Then we happened – giving them confidence, weaving a story across all the Lots, drawing the best content out of their team and writing content from scratch. And as if by magic, Enzen won every single Lot.

This extraordinary landgrab sent shock waves through the industry, with the Enzen Executive commenting it was the best Bid he had ever seen them produce. We provided the content, creative and advice to help Enzen reach higher than ever.